Jul 28, 2020
Let’s face it — it can be overwhelming to be an expert in your modality AND run your own business.
Trust me, I understand the challenges to this balance.
In today’s episode I chat with Ramona Rice, owner and CEO of DeStress Express Massage Therapy and Spapreneur, about her experiences working with spa...
Jul 20, 2020
For most of you running your own massage or bodywork business, just hearing the word selling can make you cringe! Time and time again it’s the most uncomfortable topic for my students to tackle.
But what if sales were presented in a way that echoes the service mentality so essential to the bodywork industry; sales...
Jul 13, 2020
You likely became a bodywork therapist because of your big heart and desire to be of service to others -- and your focus is on your healing modality, not branding or marketing. And rightly so!
But do you need a “brand”? (And what exactly is a brand, anyway??)
On today’s episode I sit down with my friend and...
Jul 6, 2020
As a bodywork therapist, chances are you’ve considered using discounts or daily deals to get more clients through your doors. But I’ve seen time and again how massage or bodywork practitioners using this model end up with their businesses under water.
In today’s episode, I take a closer look at why the discount...